Meet your instructor

Valarie Gonzales

From the serene pastures of upstate New York to the electric buzz of the city that never sleeps, Val has spun her rural roots into urban success. She’s been painting the town platinum for a 3 years, weaving her magic through the industry. Her journey from farm to Salon is a tale of transformation is as rich as the color she crafts.

Val’s not just a stylist; she’s a blonde enthusiast, a platinum perfectionist, and a Bellami-licensed beautifier. “Platinum is my happy place,” she often says with a twinkle in her eye, finding bliss in every shimmering shade from icy to buttery blondes. She's in her element when she's lightening locks, taking pride in each transformation – a journey of a thousand foils that starts and ends with a client's smile. Her ultimate dream? To have the stars align and Blake Lively grace her salon chair, ready for that Val touch.

Testimonials

Sharon D.

Blondify is the best thing that has happened to my hair!! I moved to NYC and got a terrible bleach and tone at a different salon. My hair was super patchy and there was so much breakage. I came to Blondify in shambles and Valerie took amazing care of me. With her care and advice, I’ve been able to grow my hair back and it looks better than ever! Everybody in the salon is so welcoming and they treat you like an old friend. Learn from my mistakes and just come straight to Blondify—you won’t regret it!!
Jo F.

It started as wanting to go blonde just for the summer, just for fun; two years later I’m still blonde! This is a lot in part to the staff at Blondify, they are just the best! Specially my girl Valerie. I’m naturally a very dark brunet and Valerie has been able to keep my hair healthy and vibrant this whole time.
If you’re looking to go blonde look no further, I spent months researching and everything kept pointing me in the direction of Britt and her salon, now I’m obsessed. The staff at the salon couldn’t possibly be any kinder, fun an incredibly knowledgeable, I love coming into the salon.
I am a huge Blondify fan and I cannot think, Val, Britt and everybody else who’s made this experience so lovely.
Chelsie H.

Valarie was awesome! Despite being a late appointment on a Friday, she took the time to understand the look I was hoping to get and gave me the exact hair that I wanted. So happy I finally found a salon that understands blonde.
Marie R.

I can not recommend Valarie enough! I came to her wanting to go back to platinum blonde after letting my hair grow out for over a year, and I was amazed at her work and the transformation! She took time to think through the most effective plan for me with the heavy blonding, and she gave me pre and post-care instructions to keep my hair healthy throughout. During the process, she was thorough and dedicated through completion, all while being friendly and fun :) I am thrilled with the results and so happy to be blonde again! Not only is Valarie’s skill impressive, but I can tell she genuinely cares about clients and is passionate and energized by helping them reach their desired looks. Thank you Valarie for your amazing work!
Ariana B.

Valerie was very patient and took her time to really get my desired look !!! Going from burgundy to blonde is very difficult but Blondify made it happen ! Staff was very informative and just a positive vibe in the salon overall ! Can't wait to come back !!! I left a very happy customer!!! Definitely check them out !!!!
Kaitlyn W.

Val has been highlighting my hair for a few years now and her work is unbeatable! I've been blonde my whole life and I'm super picky about the color and tone of my highlights but she totally nails it! I recently decided I wanted to go auburn and showed Val a few pictures and she nailed that too! I absolutely love my hair and that I know I can trust Val for any color I ever want to go in the future. Highly recommend both her and the cute salon.